Established in 1975, ProAktive is one of the most successful regional brokers in the UK with an enviable reputation in South Yorkshire. It provides a range of insurance and risk management services to a local and national client base of primarily commercial clients. ProAktive has over 50 employees operating across two offices in Doncaster and Sheffield. The management team and staff, led by Group CEO, Ian Laycock, and Group Managing Director, Andy Morley, will all remain with the business.

Clear is a leading independent Chartered insurance broking group and an Insurance Times Top 50 broker, employing over 600 staff across 15 trading locations. ProAktive will serve as a platform for Clear’s expansion in the North of England and strengthen the group’s risk management capabilities.

IMAS was retained by ProAktive to advise the business and its shareholders on their strategic options and a sale. IMAS managed a tightly controlled and limited auction process, soliciting interest from a small number of interested parties.  It advised ProAktive on all aspects of the transaction, including initial preparation and assisting the business throughout a due diligence process conducted by Clear. The completion of the transaction is expected to take place in the third quarter of 2022.

Ian Laycock said “IMAS assisted us at every stage of the process and we greatly benefited from their experience and advice.  Importantly their involvement allowed the management team to say focused on running ProAktive”.